Hi, I'm Joshua DeSain
a Leader in Retail Design & Innovation
Driving design innovation and transforming complex commercial spaces across multi-market corporate footprints. Bridging the gap between architectural excellence and peak asset performance.
What I Do
Retail Design Strategy
Conceptualizing physical store structures, conceptual mapping layouts, and executing overarching multi-mall spatial strategies tailored to commercial property development.
Visual Merchandising
Optimizing architectural configurations to seamlessly frame product presentation, elevating intuitive customer journey pathways while maximizing retail revenue throughput.
Team Leadership
Steering cross-functional design networks and high-performing development managers to keep projects unified from initial blue-sky concepting down to asset launch.
Commercial Space Strategy
Scaling sophisticated physical infrastructure projects, providing structural space direction across large-scale premium asset footprints with up to 700+ mixed tenancies.
Industry Affiliation
Recognized professional member within global networks like the Retail Design Institute, fostering spatial-industry evolution alongside leading experts.
Thought Leadership
Consistently mapping future commercial design indicators and strategic spatial transformations alongside enterprise analysts via Thinkers360 global networks.
Professional Experience
Leads the end-to-end design process for tenant concept designs and technical drawing approval across a prominent regional shopping mall portfolio.
Developed ground-up new retail formats and concepts for the furniture retailer with more than 75 locations in the MENA region.
Primary retail design consultant for the global shopper marketing agency, directing the production of design materials to deliver fully realized global store concepts.
Managed strategic visual merchandising layouts and space planning initiatives across nationwide corporate retail operations.